Brand MarketingConfluxe
Bellandur, Bengaluru · hybrid · 5-8 yrs · 10-15 LPA
Confluxe serves as an omnichannel partner for global brands, leveraging technology and data to streamline retail operations in India. As a Brand Marketing professional, you will play a central role in defining how these international brands establish and scale their local presence. You will work across the intersection of brand custodianship, commerce, and digital marketing to build cohesive narratives for the Indian consumer.
what you'll do:
- Develop and execute comprehensive brand strategy and positioning frameworks for global brands entering India.
- Lead end-to-end go-to-market planning and campaign management to drive brand awareness and customer acquisition.
- Manage public and media relations to build consistent brand presence across key channels.
- Oversee community management efforts to foster long-term engagement with target audiences.
- Coordinate influencer marketing and creator commerce programs to amplify brand reach.
- Collaborate with internal operations and analytics teams to align marketing efforts with overall retail performance.
why join: Confluxe is building the underlying infrastructure to modernize how global fashion and lifestyle brands launch and operate in India. By combining supply chain technology with brand expertise, you will have a unique opportunity to shape the market entry and growth strategy for international names at scale.
message me directly on tal BOSS.
tal saysdrive brand strategy and go-to-market initiatives for global fashion and lifestyle brands entering the indian market with confluxe.
marketing
senior
hybrid
Bellandur, Bengaluru
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