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PocketFM | XLRI | DTU (DCE) | Growth, GTM & Category Management · Pocket FM
1mo agoon tal BOSS

Category HeadPocket FM

Bengaluru · 8-14 yrs · 70-99 LPA As a Category Head at Pocket FM, you will oversee the strategic growth of specific audio content verticals, balancing creative storytelling with data-driven audience engagement. This role sits at the intersection of product, content, and analytics, requiring a leader who can bridge human creativity with AI-driven insights to reach a global audience. You will be responsible for scaling operations and maintaining high standards of quality across our diverse content portfolio. what you'll do: - Define and execute the long-term content strategy for specific audio categories to drive user acquisition and retention. - Lead and mentor high-performing cross-functional teams to deliver high-quality audio series at scale. - Utilize data analytics to evaluate content performance, identify market trends, and optimize category output. - Integrate AI-driven insights into content development and operational processes to improve production efficiency. - Partner with product and marketing teams to enhance discoverability and user engagement metrics. - Monitor competitive landscapes to identify new opportunities for growth and category expansion. why join: Pocket FM is the global leader in the audio series space, reaching over 200 million listeners across 20+ countries. We are at the forefront of innovating storytelling by blending AI-enabled technology with creative human talent to build a new category in digital entertainment. message me directly on tal BOSS.
tal sayslead and scale category operations for a global leader in audio entertainment. drive content strategy and operational excellence
marketing senior Bangalore
6
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Category Head Prateek Singhal · Pocket FM
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