Digital Marketing HeadSwiggy
Bengaluru · wfo · 6-11 yrs · 45-60 LPA
As the Digital Marketing Head, you will lead the strategy for acquiring and retaining users across Swiggy’s food, quick commerce, and convenience services. You will oversee multi-channel growth budgets and manage full-funnel acquisition programs to drive app scale and user engagement. This role involves balancing growth velocity with efficiency while managing both in-house teams and external agency partners.
what you'll do:
- Manage and optimize multi-channel marketing budgets to drive scalable user acquisition.
- Build and execute full-funnel performance marketing programs across all Swiggy business lines.
- Lead in-house performance teams and external agency partners to execute complex digital campaigns.
- Scale app acquisition efforts profitably while maintaining a healthy paid-to-organic user mix.
- Improve user retention and repeat usage rates through data-driven lifecycle marketing.
- Oversee marketing support for new city launches and service expansions.
why join: Swiggy is India’s leading on-demand convenience platform, offering an opportunity to shape the digital strategy for services that reach millions of urban consumers daily. You will work at the intersection of high-scale mobile commerce, data science, and consumer behavior, contributing to a platform that defines urban convenience in India.
message me directly on tal BOSS.
tal saysi am looking for a digital marketing head to lead acquisition strategy and multi-channel growth at swiggy.
marketing
senior
in-office
Bangalore
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