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Bengaluru · wfo · 8-15 yrs · 75-120 LPA MoEngage is expanding its customer engagement platform, and we are seeking a strategic leader to spearhead new product initiatives. You will be responsible for identifying market opportunities and translating them into tangible product portfolios that align with our mission of customer-obsessed engagement. This role focuses on the lifecycle of product development, from initial discovery and validation to successful market launch and adoption. what you'll do: - Shape and define the product strategy for new initiatives within the MoEngage platform. - Drive 0-to-1 product development efforts by navigating complex requirements and market ambiguity. - Conduct evidence-based discovery to validate hypotheses and inform product roadmaps. - Build and maintain operational systems that streamline the product development and decision-making process. - Evaluate market readiness and make informed build-buy-partner decisions to accelerate growth. - Connect product bets directly to key performance indicators like platform adoption and customer retention. why join: MoEngage provides a full-stack, AI-powered platform that serves a diverse mix of global Fortune 500 enterprises and rapid-growth mobile brands. Joining our team puts you at the center of customer engagement innovation, where you can influence the roadmap of a platform designed to personalize communication across web, mobile, and email at scale. message me directly on tal BOSS.